TRANSCRIPTION OF THE VIDEO

Hello everyone, I'm Aude Vicaire and I welcome you to the Instant Payment.

Last week, we were present at the Paris Retail Week trade show. Some of you came to see us to discuss different payment issues and to have a demonstration of our PayWish® solution, the application that transforms merchants' Android devices into mobile payment terminals.

And if you came to see us, you probably attended our presentation workshop whose topic was: "SoftPOS: How to improve your payment transformation rate in proximity?" which was supported by the testimony of two of our customers, Carrefour and Maty who use PayWish®.

First of all, for those who do not know the solution yet: PayWish®, what is it? As said before, it is an application that can be easily installed on any NFC-enabled Android device to turn it into a mobile payment device. This is useful in many cases such as assisted sales and queue boosting for example, and it allows, among other things, a strong reduction in costs since it is no longer necessary to buy POS terminals.

This solution is based on a technology, the SoftPOS, but I already talked about it in another video that you can find on our channel to learn more about it.

During the workshop, two of our customers, Carrefour and Maty, shared their feedback on the use of PayWish®. 

For Carrefour, the main issue is the speed and fluidity of payment. This reduces the frustration of this step for the consumer, as queues are greatly reduced or even disappear. And it is a huge asset to avoid cart abandonment! You can test it in the Carrefour Flash store. 

For Maty, a jeweler and watchmaker, it was a question of proposing a solution adapted to the assisted sale and to reduce the space of cashing. At Maty, the sales representatives/advisors exchange a lot with the customers in order to offer precious advice on the products. From now on, they can finalize the purchase by proceeding to the payment themselves once the customer has made his choice. Everything is done from their tablet, without the need for another terminal or redirection to a cashier. Payment can be made without contact, regardless of the amount. The experience is simplified and made more fluid, allowing for better customer support, which is also appreciated by the sales staff!

As for the challenge of reducing the amount of space required for checkout, for example in an opera store where the square meter is expensive, Maty can now multiply its checkout points while using the space to display its articles rather than checkouts!

I would like to take this opportunity to thank Brice and Patrick who shared their feedback on the improvement of the transformation rate of the payment in proximity.

That's it, the Instant Payment is over. 

Next month, I will talk about fraud and the best practices to put in place to reduce it.

Until then, don't hesitate to tell us what you think of PayWish® in the comments, and for more information about Market Pay and our products, visit our website and follow us on social networks.

See you soon!